Common Challenges Faced by Noon Sellers and How to Overcome Them

Noon Marketplace has emerged as one of the most prominent e-commerce platforms in the Middle East, offering a valuable sales channel for businesses in the UAE, Saudi Arabia, and Egypt. While the platform offers numerous opportunities for sellers to grow, many face significant operational and strategic challenges that can hinder growth and profitability. Understanding these hurdles and learning how to overcome them is key to success.
This blog outlines the most common challenges Noon sellers face and actionable solutions to overcome each—especially with the support of expert Noon marketplace management from GrowithAmazon.
6 Common Challenges Faced by Noon Sellers and How to Overcome Them
1. Complex Seller Registration and Onboarding
Challenge:
One of the initial pain points for new Noon sellers is the complexity of account setup and verification. The platform requires detailed documentation such as a trade license, VAT registration, bank account details, and Emirates ID.
Solution:
Work with an experienced Noon onboarding partner like GrowithAmazon. Our team ensures fast and accurate documentation submission and helps you avoid common pitfalls that delay approvals or restrict account functionality.
2. Product Listing and SEO Optimization
Challenge:
Low visibility and poor product discoverability are common due to incorrect categorization, unoptimized product titles, or missing keywords.
Solution:
Leverage Noon SEO best practices including keyword-rich titles, compelling product descriptions, and high-resolution images. Our experts optimize listings to improve organic search rankings and click-through rates.
3. Order Management and Fulfillment Delays
Challenge:
Sellers often struggle with inventory tracking and delayed order processing, especially if using Noon’s Fulfilled by Partner (FBP) model. Delays can lead to penalties or negative seller ratings.
Solution:
Use automation tools for real-time inventory sync and order updates. Alternatively, switch to Noon Express to let the platform handle fulfillment while you focus on growing your product catalog. GrowithAmazon supports smooth order flow and inventory management for consistent service.
4. Handling Returns and Customer Complaints
Challenge:
Returns and customer disputes can result in financial losses, particularly if return reasons are vague or items are returned damaged.
Solution:
Implement clear return policies and upload accurate product images and descriptions. Use the Noon seller dashboard to track complaint trends and adjust listings accordingly. GrowithAmazon monitors return analytics and helps reduce return rates with better listing alignment.
5. Advertising Ineffectiveness and Budget Wastage
Challenge:
Many sellers invest in Noon Ads but see little ROI due to poor targeting, lack of tracking, or running irrelevant campaigns.
Solution:
Ad success lies in data-driven strategies. Our team of Noon Ads specialists creates high-converting campaigns with keyword targeting, bid optimization, and continuous performance monitoring. Let GrowithAmazon optimize your ad spend for maximum ROI.
Why GrowithAmazon Is the Smart Choice for Noon Sellers?
At GrowithAmazon, we understand the specific challenges Noon sellers face because we’ve helped hundreds of businesses overcome them. From onboarding to account health monitoring, inventory sync, ad campaigns, and listing optimization—we offer end-to-end Noon Marketplace Management Services tailored for UAE sellers.
Our services include:
- Noon seller account registration and setup
- Full product catalog creation and SEO
- Inventory, pricing, and order management
- Noon Ads campaign creation and performance reporting
- Return handling support and customer feedback monitoring
Final Thoughts
Selling on Noon is a high-potential opportunity, especially for businesses in Dubai, Abu Dhabi, and across the GCC. However, without proper strategy and support, sellers may struggle with operational inefficiencies, low visibility, or high returns. The good news? These are all solvable challenges.
With GrowithAmazon’s Noon Marketplace Services, sellers get a dedicated team of experts to streamline operations, optimize listings, manage ads, and grow revenue.
Let us help you succeed on Noon—so you can focus on what matters most: growing your business.
You need a UAE trade license, VAT certificate, bank details, and Emirates ID. GrowithAmazon provides complete support during the registration process to ensure a smooth onboarding.
Accounts can be suspended due to order delays, frequent return issues, or violation of Noon’s listing policies. Monitoring performance metrics regularly and working with a management partner like GrowithAmazon can help prevent these issues.
Optimize your listings with relevant keywords, use high-quality images, add detailed product descriptions, and maintain excellent seller performance metrics. Noon Ads also help increase visibility.
Yes—if done correctly. Noon Ads can significantly boost your visibility and sales. However, it requires proper targeting, campaign setup, and ongoing optimization to deliver ROI.
Absolutely. Whether you’re just starting or already selling on Noon, our team can audit your current store, optimize listings, improve ad performance, and help you scale your sales.