Seller Wallet Finally Supports GBP — UK Proceeds Stop Being Converted Twice

Amazon Seller Central announcement: 5 November 2026

Seller Wallet now supports GBP. Launched for the US store in 2022 and for EUR stores in 2025, it has reached the UK three years late — but for anyone taking Amazon.co.uk proceeds into a non-GBP account, or paying UK suppliers out of converted money, the arithmetic changes immediately.

1. What You Get

• A GBP wallet holding your Amazon.co.uk proceeds, separate from your EUR and USD wallets, each with its own balance.
• Free transfers from the GBP wallet to UK bank accounts.
• Conversion into more than 20 currencies, with Amazon stating no hidden markup on the exchange rate.
• International transfer fees that scale down as your sales volume grows.
• The ability to pay UK suppliers directly out of GBP proceeds, with no conversion in between.
• One-time or recurring payouts — weekly, fortnightly or monthly.
• Free enrolment.

2. The Part Worth Checking Yourself

Amazon says there is no markup in the rate and that international transfer fees fall with volume, but it does not publish the percentages in the announcement. The pricing chart sits on the Sell on Amazon UK page.

Pull your last few GBP payouts, work out what the conversion actually cost you end to end, and compare that against the chart. That comparison is the whole decision. Do not take “no hidden markup” as a saving until you have seen it against your own numbers.

3. If You Sell in Both the UK and the EU

You can enrol in GBP and EUR at the same time and keep the balances separate. That is the useful configuration: pay UK suppliers from the GBP wallet, EU suppliers from the EUR wallet, and stop round-tripping money through a currency neither side invoices in.

4. What to Do

• Check whether your UK account is eligible — Amazon has limited enrolment to eligible sellers without publishing the criteria, so the enrolment option in Seller Central is the only reliable answer.
• Compare your recent GBP payout conversion costs against the published pricing chart before switching.
• Where you pay UK suppliers, set those payments to come out of the GBP wallet.
• Set a recurring transfer schedule that matches your cash flow rather than transferring ad hoc.
• If you sell in both regions, enrol in GBP and EUR together and keep the balances apart.

5. The Timing

This has landed in the middle of Q4. Peak is when UK proceeds are largest and when conversion cost is therefore most visible — and it is also when January cash flow gets decided. Worth an hour now rather than a review in February.